Hojicha for Hotels and Restaurants

Hojicha is the up-and-coming trendy Japanese tea. Like matcha, it’s available in powder form, perfect for lattes, desserts, and baked goods. But unlike matcha, it’s also available in loose leaves, allowing for easy infusion into hot water.

Hojicha is strongly associated with health, sophistication, and high quality, impacting your branding and style positively and helping your customers feel sophisticated.

Additionally, it offers high-profit margins due to its premium perception and low production costs.

Here’s why hojicha is the perfect addition to your hotel or restaurant’s beverage selection.

1. Unique, Roasted Flavor

Hojicha offers a deep, roasted taste with notes of caramel, nuts, and a mild smokiness. Its smooth, naturally sweet flavor appeals to a wide range of people, making it a more universally approachable option than matcha.

2. Low-Caffeine and Relaxing

Roasted at high temperatures, hojicha has minimal caffeine content, making it an ideal option for guests seeking relaxation at any time of day. This low-caffeine profile caters to those who are sensitive to caffeine, enhancing your menu’s appeal.

3. Health-Conscious Choice

As diners increasingly prioritize health, hojicha offers a wealth of benefits. It’s rich in antioxidants, aids digestion, reduces stress, and promotes relaxation. Its low caffeine content also makes it suitable for all ages, attracting health-conscious guests, families, and business travelers.

4. Versatile Serving Options

Hojicha is a flexible ingredient, whether served hot or iced, or incorporated into lattes, cocktails, or desserts. Its versatility allows for endless creativity in your beverage and dessert menus, adding a unique touch to your offerings.

Board with dry hojicha green tea and cup of hot beverage on color background

5. A Growing Trend

With matcha now mainstream, Hojicha is poised to be the next big trend in Japanese teas, particularly in Europe. Offering hojicha allows your establishment to stand out with a premium, exclusive option that will impress guests and improve your standing.

6. Easy to Market

The nature of the product gives you a broad range of angles to use in your marketing, from a fancy Japanese drink to a health-boosting beverage.

Its low production cost gives you full control over your profit margins.

Request a Sample

Curious about the rich, roasted flavors of our premium hojicha? 

Just fill in your details below and we’ll send you a sample. Let us know if you have specific requests and we’ll be happy to customize our offer to suit your business needs.